A professional young woman with long blonde hair, smiling, wearing a black short-sleeve top, black skirt, black ankle boots, and carrying a silver purse, standing outside near a window at night.
Interior of a restaurant with a wall decorated with various framed artwork, including colorful and black-and-white pictures, and furnishings including tables, chairs, and a booth with red cushions.

About MJ

Hi, I’m Maddie — but you can call me MJ, Madeleine, or whatever feels right. I’m a marketing strategist and creative storyteller helping brands show up with clarity, connection, and a strong visual identity.

Through Studio 11·11, I bring ideas to life across content creation, brand development, and event strategy — always with purpose and personality. With a background in business and marketing, and hands-on experience in wellness, fashion, and the nonprofit space, I’ve helped organizations grow through storytelling that resonates.

I believe great marketing starts with curiosityasking the right questions, listening closely, and understanding what really matters to people. I’m drawn to stories that feel real, design that feels effortless, and strategies that actually serve the communities they’re meant for.

My process is shaped by a balance of creative vision and analytical thinking, combining sharp insights with bold, intuitive storytelling. At the core of it all, I value purpose over perfection, connection over noise, and the kind of work that leaves something better than I found it.

What I Value

Studio 11·11 is more than a creative space — it’s where clarity meets creativity, and strategy meets story. It’s how I help people and brands show up with intention.

MJ’s Most Recent: A Glimpse into Life Lately

Graduated in May 2025 with a Bachelor of Science in Business of Marketing from the University of Minnesota.

A young woman in a white dress and high heels celebrating her graduation at the University of Minnesota, tossing her cap in the air outside Northrop Auditorium  with large wooden doors and stone walls.

After years of dreaming about my first dog, I met Lainey in December 2024. The sweetest addition to my world!

A small, fluffy, light-brown petite golden doodle sitting on a soft, cream-colored blanket.
A woman holding a small golden puppy close to her face, appearing to give the puppy a kiss in a bright indoor setting.

Exploring floral design became a creative outlet after completing a Floral Design course in Spring 2024.

In October 2024, I flew to Tampa to represent Oceanfoam at the CAMP Games — a weekend centered around wellness, community, and performance.

Young woman smiling at an outdoor fitness booth with Oceanfoam banners, foam rollers, and yoga mats on grass outside Armature Works in Tampa, Florida for the Tampa CAMP Games.
Tall cylindrical office building surrounded by palm trees at sunset, with a partly cloudy sky and a crescent moon in the background in Tampa, Florida.

Developed a strong passion for practices that connect the mind and body — including yoga, meditation, and mindfulness. I especially enjoy vinyasa, sound baths, and pilates.

A woman practicing yoga indoors while seated cross-legged on a mat, with her left hand resting on her knee and her right arm raised overhead, in a graceful pose.