EXPERIENCE

MN / Remote | September 2025 — Present

LOVE YOUR MELON | Social Media & Brand Marketing Manager

Lead social strategy and brand storytelling across LYM platforms, supporting product launches and major campaigns.

Increased social engagement by 20% with branded reels and behind-the scenes content.

Lead content strategy and short-form video production using Meta Business Suite.

Develop and execute social rollout plans for seasonal drops and promotional campaigns.

Played a primary role in supporting the company’s largest sale to date through campaign-aligned content and launch momentum.

Capture lifestyle and product photography for launches and campaigns.

Contribute to creative direction and visual identity across seasonal campaigns.

Turn brand moments into platform-specific content that drives engagement.

Manage Shopify order processing and coordinate store shipment logistics.

MN / Remote | June 2024 — September 2025

OCEANFOAM | Event Manager

Assist multi-platform marketing campaigns for 3+ product launches, focusing on audience growth and engagement.

Managed brand activations at national events, educated 800+ attendees through hands-on interaction.

Increased blog traffic through SEO-focused content tailored to target audiences.

Deliver live product demonstrations to groups of 50+ at wellness and fitness events.

Design branded content using Canva, balancing design with business marketing goals.

Manage five brand ambassadors to build consistency and brand presence across events.

Produce 10+ paid digital content assets to build consistency and brand presence across events.

Integrate AI tools to enhance content development and campaign performance.

Eagan, MN | March 2024 — September 2025

HOTWORX | Fitness Advisor & Social Media Lead

Led social media marketing campaigns, generating 30% of new membership leads.

Schedule 40% of red appointments, supporting studio launch and growth success.

Develop marketing templates to streamline studio promotions and communications.

Create and manage social media content to promote local studio offerings and grow online presence.

Directed the successful execution of grand opening promotions.

Conduct studio tours and consultations, converting new visitors into members.

Use POS software for accurate transaction handling and membership management.

Minneapolis, MN | March 2023 — June 2023

Totally Tan & Spa | Client Relations & Sales Consultant

Exceeded sales goals monthly with personalized customer service and upselling techniques.

Handled POS transactions and client accounts while maintaining service accuracy.

Used Excel and Sheets to track sales performance and manage inventory processes.

Lakeville, MN | April 2022 — August 2022

Anna’s Bananas Daycare and Preschool | Daycare Assistant Teacher

Supported infant and preschool ages through delivering curriculum and care as a substitute teacher.

Captured event photography for parent communication and promotional use.

Richfield, MN | January 2021 — May 2021

Palm Beach Tan | Client Relations & Sales Consultant

Built client loyalty through attentive service and custom product recommendations.

Maintained CRM databases to drive customer satisfaction and renewal rates.

Savage, MN | June 2019 — July 2020

Target | Cashier & Customer Service Representative

Provided high-volume retail service for 300+ daily customers.

Completed training in retail sales techniques and customer service practices.

Lakeville, MN | October 2015 — November 2018

Pony Parties Express | Event Coordinator

Engaged with children of various ages, facilitated pony rides, and maintained a lively atmosphere throughout events.

Demonstrated exceptional organizational skills in preparing ponies and trailers for events, and event set-up and take down.